호텔레스토랑의 서비스 품질이 고객만족에 미치는 영향에 관한 연구 - 부산지역을 중심으로 -

A Study on the Customer Satisfaction Influences by Hotel Restaurant Service Quality in Busan

  • 이종한 (경남정보대학 호텔관광레저학부 호텔관광경영계열)
  • 발행 : 2003.12.01

초록

The hotel restaurant has recently focused on increasing profits through better food and beverage service and sales. Especially, The modern Society, Called a Service - economized Society, is moving to Service Quality. Therefore, The Concerns about Service Quality is increasing and its competition is getting Stronger in the World. The Purpose of this Study was to find areas that needed to customer satisfaction in the department of the hotel restaurant. The customer satisfaction with the quality of service should profits in the restaurant of hotel. The Purpose of this study are as follows: The first, through the questionnaire, what is the main Hotel Restaurant Service Quality Influencing Customer Satisfaction\ulcorner Second, The result showed, as hypothesized, that significant difference in attribution among experimental groups existed for each factor of the independent variables.

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