Journal of the Korean Society of Clothing and Textiles (한국의류학회지)
- Volume 26 Issue 3_4
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- Pages.412-421
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- 2002
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- 1225-1151(pISSN)
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- 2234-0793(eISSN)
The Effects of Facial Attractiveness and Appropriateness of Clothing on The Task Performance Evaluation
얼굴 매럭선과 의복 적절성이 과제 수행능력 판단에 미치는 영향
Abstract
The main purpose of this study was to examine whether there exist physical attractiveness stereotype, ‘what is beautiful is good’on the evaluation of stimulus person’s task performance in present Korea. This study also examine the effects of the appropriateness of the stimulus person’s clothing and subjects’sexes on the task performance evaluation. The index of the physical attractiveness of this study was the facial attractiveness judged by 30 female university students. The appropriateness of clothing was manipulated by 4 types of clothing perceived appropriate for two assumed situations by female university students. Three female faces having high, medium, and low attractiveness were simulated with the same body dressed four types of clothing using CAD system, and a total of 12 stimulus persons were created. A total of 524 male and female(262 of male, 262 of female) university students from 3 universities in Kwangju, Korea were participated as subjects in this study. The design for the experiment was a
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