The Role of Tourist Information Centers and Tourism Information Systems

관광정보안내체계의 문제점 및 개선방안

Tourist Information Center has been played an important part of role in the promotion of tourism for both inbound and domestic market. The purpose of this paper is to examine the situation of our tourist information centers in context with information and personnel service. As a result we suggested some findings. According to studies, tourism information provided by TIC is critical and decisive for specific travel type and leisure travelers visit TIC more often than the other types of travelers. The specific aspects of tourism information is accuracy and currency which based on the characteristics of intangibility and perishability. According to this encouragement tourism information system should have to shifted to internet basis. This movement enabled tourism industry to make the atmosphere for portal or hub site for the effective operation of this system. The regionally networked system can make it possible to cope with some characteristics of tourism products. Reservations and information retrievals are major function of portal site. The data from suppliers (hotels, restaurants, event organizers, transportation, attractions etc) must be up-dated, controled by regional TIC and the connections should be extended among the regional TICs.

본 연구는 우리나라 관광정보안내체계의 전반적 현황을 살펴보고 관광정보의 전달에 있어서 중요한 위치에 있는 관광안내 소의 문제점을 안내요원의 인적 서비스 차원과 제공되는 정보 차원에서 검토하면서 문제점을 도출하고 이에 대한 개선방안을 제시하고자 한다.