An Empirical Study on the Relationship of Market Orientation, Mediators and Business Performance in the International Logistics Service Industry

국제물류서비스산업의 시장지향성, 매개변수, 경영성과 간의 관련성에 관한 실증연구

  • 신한원 (한국해양대학교 해운경영학과) ;
  • 이재율 (한국해양대학교 대학원 해운경영학과) ;
  • 최영로 (한국해양대학교 대학원 해운경영학과)
  • Published : 2000.09.01

Abstract

The purpose of this study is to shed some light on how market orientation, mediators such as employee satisfaction, service quality and commitment, and business performance are related and to offer important managerial implication for managements or marketing practioners in the International logistics service industry.

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