A Study on the Risk Attitude of Intuitive Certainty Equivalence judgement in Multi-branch Lottery Games

다분지 로터리게임에 대한 직관적 확실등가 판정시 위험성향의 변화에 관한 연구

  • 강태건 (동국대학교 대학원 산업공학과) ;
  • 정상윤 (수원전문대학 공업경영과)
  • Published : 1996.06.01

Abstract

In the descriptive studies investigating people's risk taking behavior, the most used experimental technique has been the simple lotteries which consist of only no possible outcomes. However, these simple lotteries cannot always be an appropriate representation of the real world decision-making situations, where three or more possible outcomes are frequently encountered. The purpose of the present study is to investigate people's risk attitude in various multi-branch lottery games.

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