Attitudes and Usage of Denim Clothing as Related to Selected Social Psychological Factors in a Group of College Women

데님(Denim)의복을 중심으로 한 여대생의 의복행동에 관한 연구

The purpose of this study was to investigate the relation of attitudes and usage of denim cloth-ing to masculinity femininity, attitudes toward women's role, and four aspects of clothing interests. Masculinity-femininity was assessed by The Fe Scale of the California Psychological Inventory. Attitudes toward women's role was measured by selected items from The Inventory of Feminine Values and The Sex Ideology Scale. Measures of attitudes toward denim clothing consisted of: 1) attitudes regarding practicality and youth symbol, 2) possession, and 3) frequency of wearing denim clothing. Four aspects of clothing interests in general were assessed by statements dealing with choice of design, conformity-individuality, fashion and practicality in clothing. The sample consisted of 388 students in Sookmyung Women's University in Seoul, Korea. The data, collected by means of a self-administered questionnaire, were analyzed by correlation. The results indicate that: 1) Masculinity-femininity was related to youth symbol attitudes, possession, and frequency of wear-ing denim clothing. 2) Attitudes toward women's role was related to practicality attitudes, and frequency of wearing denim clothing. 3) Practicality attitudes toward denim clothing was related to conformity-individuality, and practicality in clothing. 4) Youth symbol attitudes toward denim clothing was related to fashion in clothing. 5) Possession of denim clothing was related to fashion and the choice of design in clothing. 6) Frequency of wearing denim clothing was related to the choice of design, and conformity-individuality in clothing.