Analysis of Business Implementation Strategy and Construction Management Techniques in Spearheading Overseas Expansion

The purpose of this study is to fully understand the present state of the domestic construction companies, and to analyze phased business types and construction management techniques in order to initiate overseas expansion. Because of the recession in the domestic construction market, a thorough and strategic perspective to constantly develop inroads into overseas market is required. So we carried out a questionnaire survey targeting the experts of the overseas construction and researcher, and consulted them in depth. The questionnaire survey was divided into three sections. The first section is the necessity of overseas construction and the reason. The second is the overseas business types classified into the way of advance in short-term and long-term phase possibility of expansion. Lastly, the importance of the phased construction management techniques and the current capacity of the domestic and the foreign business trends were scrutinized. On the basis of the consultation and surveys, we analyzed the overseas business types and the construction management types in the short-term and long-term phase.