한국경영과학회:학술대회논문집 (Proceedings of the Korean Operations and Management Science Society Conference)
- 한국경영과학회 2004년도 추계학술대회 및 정기총회
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- Pages.430-460
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- 2004
Developing a recommendation system for e-newspaper articles through personalizing digital contents
- Ha Sung Ho (School of Business Administration, Kyungpook National University) ;
- Yi Jae-Shin (School of Business Administration, Kyungpook National University)
- 발행 : 2004.10.01
초록
This study presented a personalization system that adopted a methodology which is applicable for digital content recommendation and executed by the Internet service providers. The system made a recommendation to the users on the basis of their preferences, while most techniques for recommending digital content have focused on considering the similarity of content. In addition, it developed a method of evaluation to determine the priority of recommendations and adopted measures when selecting a set of recommendations. To experiment the feasibility and effectiveness of the presented methodology, a prototype system was developed and was applied to an English newspaper on the Internet.