한국디자인학회:학술대회논문집 (Proceedings of the Korea Society of Design Studies Conference)
- 한국디자인학회 2004년도 춘계 학술발표대회 논문집
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- Pages.182-183
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- 2004
브랜드이미지 제고를 위한 통합디자인커뮤니케이션(IDC)전략
Intergrated Design Communication Strategies for Brand Image
- Cho, Sun-Ny (Director, Culture Dept. Namyang Aloe Inc.) ;
- Yang, Jong-Youl (Dept. of Industrial Design, Chonbuk National Univ.)
- 발행 : 2004.05.29