A Study on the Cosmetics Benefits Sought and Cosmetics Use

  • Lee, Ji-Young (Dept, Skin & Beauty Design, Jeonju Technical College) ;
  • Kim, Yong-Sook (Dept, Clothing & Textiles, Jeonbuk Nat′l University) ;
  • Kwon, Tae-Shin (Dept, Skin & Beauty Design, Kijeon Women′s College)
  • Published : 2003.10.01

Abstract

Millions of people invest a lot of money and endeavours to improve their look, feel, and smell of their bodies. This quest for beauty has a long history, and cosmetics industries are expanding to fulfill these requests. Also, cosmetics industries are suffering severe competitions and try to segment cosmetics market to cope with the their customers' sensitive.

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