A Value-based Real Time Pricing Under Imperfect Information on Consumer Behavior

불완전한 수요 정보에 의한 실시간 요율

This paper proposes a value-based pricing suitable for deregulation situation in electricity market, where the value is measured based on the service quality such as system reliability. The proposed approach makes it possible to maximize social welfare, in that diversified service can produce the optimal combination set of demand and supply. The proposed pricing can also be applied to a direct load control.