• Title, Summary, Keyword: Management strategies

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Media Groups' Management Strategies: Business Areas, Platform Strategies, Content Distribution Strategies and Business Strategies (미디어그룹의 경영전략 : 사업영역, 플랫폼 전략, 콘텐츠유통 전략, 비즈니스 전략)

  • Kim, Dug Mo
    • Journal of Digital Convergence
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    • v.14 no.2
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    • pp.157-167
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    • 2016
  • This article was to study the following three purposes. First, to identify and describe the platform strategies, content strategies, and management challenges that currently define the South Korean terrestrial broadcasting business. Second, to analyze from various angles the business area of global media group, in terms of platform strategies, content strategies, and management challenges. Third, to suggest how Korea's terrestrial broadcasting industry can become competitive with media groups. Looking at the digital conversion process and strategy as well as terrestrial broadcasting in each country, when digital switchover point and Action Plan, and the similarities in values and the role of digital terrestrial broadcasting times there are differences may be found.

A Study on Marketing Strategies of IT Ventures with Venture Performance Model

  • Sohlhee Yu;Park, Myeongcheol
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • pp.293-297
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    • 2000
  • The purpose of this study is to define the main factors of marketing strategies in IT ventures, remodel types of marketing strategies in IT ventures by two core-marketing dimensions due to derived factors, and suggest marketing strategies by each strategic cluster.

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Family Restaurant Customers' Attitude toward Yield Management Strategies (패밀리 레스토랑의 Yield Management 전략에 대한 고객의 태도)

  • Park, Hee-Kyung;Sohn, De-Hyun
    • Journal of the Korean Society of Food Culture
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    • v.20 no.2
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    • pp.243-252
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    • 2005
  • This study identified how family restaurant customers' attitude toward yield management strategies, which include reservation, time, menu, and service factors. Generally, yield management explains how price and dining duration maximize the revenue of family restaurants. There are three ways to improve family restaurant yield; improving table turns, upgrading seat occupancy, increasing price per customer. The 45 items of yield management strategies are developed by literature reviews, web sites analysis, and interviews with family restaurant employers. Factor analysis and reliability analysis from present study found out 11 important factors, which represent the study's dependent variables. Regression analysis may be helpful to test whether demographic and socio-economic factors have relationships with family restaurant customers' attitude toward yield management strategies. As a regression result, gender, family size, age in demographic factors and education and occupation in socio-economic factors have relationships with family restaurant customers' attitude toward yield management strategies significantly.

The Causal Relationships among Management Strategies, Performance Assessment and Management Performance in the Hotel Industry (호텔 기업의 경영전략, 성과평가와 경영성과 간의 인과관계 - 특 1, 2급 호텔 조리종사자를 대상으로 -)

  • Park, In-Soo;Na, Tae-Kyun
    • Culinary science and hospitality research
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    • v.13 no.2
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    • pp.174-187
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    • 2007
  • The purpose of this research is to analyse the cause and effect relations among management strategies, performance assessment and management performance in the hotel industry. The research result is as follows. A management strategy of the hotel industry has influence directly on a performance assessment through the non-financial factor, the financial factor and the study evaluation factor. And a financial performance assessment and a non-financial performance assessment have influence directly on the management performance. Total effects on a management performance of the hotel industry were 0.769 in a management strategies and 1.755 in a performance assessment. In comparison in the direct effects, the management strategies do not influence the management performance directly, and management performance is revealed through a performance assessment.

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Self-Directed Learning Strategies of High Academic Achievers Majoring in Engineering (공학전공 우수학습자의 자기주도학습전략 탐색)

  • Jin, Sung-Hee
    • Journal of Engineering Education Research
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    • v.16 no.5
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    • pp.24-35
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    • 2013
  • This study aims to explore self-directed learning strategies of high academic achievers majoring in engineering. The research participants were 21 fourth-year students who had attained the first or second highest cumulative grade point average in each department during the past three-year and were asked to write an essay on "my successful learning methods or techniques." The essays were analyzed by theme analysis method which is one of the qualitative methods to extract the self-directed learning strategies used by high performing students. According to the results of this study, the self-directed learning strategies of excellent students could be categorized into fundamental strategies to induce self-directed learning, preparatory strategies, implementation strategies and management strategies for marinating self-directed learning. Detail information on each category is as follow: 1) fundamental strategies refer to positive and pleasant mind, academic confidence and effort attribution, 2) preparatory strategies refer to concrete and challenging goal setting, establishment of learning strategies adjusted courses characteristics and practical learning planning, 3) implementation strategies refer to intensive learning in class, knowledge exploration, knowledge acquisition, social networking and exhaustive preparation for exams and 4) management strategies refer to time management and learning environment management.

An Empirical Study of The Relationship Between Personnel Variables and Strategic Groups (이동장벽으로써 인사관리변수와 경영전략군 유형과의 관계에 대한 실증연구)

  • 양화섭;유병남
    • Journal of the Society of Korea Industrial and Systems Engineering
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    • v.16 no.28
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    • pp.59-67
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    • 1993
  • Recently, The concept of strategic groups is recognized as a basic unit of understanding framework in strategic management research. Researchers have consistently approached the relationship between strategic groups and organizational variables(organization structure vs strategies, management process vs strategies, management systems vs strategies, environment vs strategies, strategies vs performance). However the relationship between strategic groups and human resources has been neglected in theortical approach and empirical approach. Therefore this study explores the relationship between strategic groups and human resources management.

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Hospital Marketing Strategies in Competitive Era : Positioning and Patient Satisfaction Strategies (경쟁시대의 병원마케팅전략 : 포지셔닝과 고객만족을 중심으로)

  • 이훈영;정기택
    • Health Policy and Management
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    • v.5 no.2
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    • pp.127-154
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    • 1995
  • The Korean hospital industry is rapidly changing along with the competition among hospitals. Until recently it was easy for hospitals to profit even without efficient management and competitive strategies. However, the increasingly intensive competition endanger their profits but also their survivals. Hospital managers have no choice but to seriously consider competitive management and marketing strategies to remain alive and prosper. This study introduces a useful methodology--perception map drawn using multidimensional scaling--for developing competitive strategies, and illustrates its application to developing a perception map of 9 Seoul-based general hospitals. We also suggest the concepts and examples of positioning strategies and patient satisfaction management system. One of the interesting findings is that the Samsung medical center which opened less than a year ago is ranked first in most aspects such as kindness, facilities, waiting time, and parking, and the second in clinical performance just after the Seoul National University Hospital.

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From Self-care for Healthy People to Self-management for Cancer Patients with Cancer Portals

  • Azadmanjir, Zahra;Safdari, Reza;Ghazisaeidi, Marjan
    • Asian Pacific Journal of Cancer Prevention
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    • v.16 no.4
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    • pp.1321-1325
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    • 2015
  • Self-care to prevent cancer and self-management to cope with the disease are two discrete effective mechanisms for improving of control and management of neoplasia. Both them have certain strategies and practices. Often the two are used interchangeably despite their different approaches. Strategies of self-care usually refer to prevention at different levels include primary, secondary and tertiary. In contrast, strategies of self-management are related to management and alleviation of unpleasant cancer-related symptoms and treatment-related side effects for improving the quality of life of cancer survivors. Successful promoting of self-care and self-management strategies need people and survivor empowerment. Within this context, innovative approaches open a new window. In this paper after a brief review of related strategies and practices, we provide an explanation of how cancer portals may play an important role in the empowerment process and what are key potentials for implementing of self-care and self-management strategies for cancer.

Time Management Strategies and Quality of Life in Family Business

  • Hong Sung-Hee;Winter Mary
    • International Journal of Human Ecology
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    • v.1 no.1
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    • pp.15-35
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    • 2000
  • A time management strategy would reduce the time conflicts from competing time demands of family and business, and contribute to the quality of life of family members in family business. Data were collected on 259 families where one family member was both a household manager and business manager. Household time management strategies and business time management strategies were compared. The individual performing two roles used different time management strategies in household and in business, and they were more likely to use time management strategies in business than in the household. Multiple regression analyses suggested that time management strategy contributed to increased quality of life of dual managers.

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Human or System Strategy for Managing Knowledge\ulcorner: From a Knowledge Creating Process Perspective

  • Park, Byounggu;Lee, Heeseok
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • pp.55-58
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    • 2001
  • It is more important than ever for companies to distinguish themselves through knowledge management strategies. Without a constant creation of knowledge, a business is condemned to poor performance. However, it is still unclear how these strategies affect knowledge creation. Knowledge management strategies can be categorized as being either human or system oriented. This paper proposes a model to illustrate the link between the strategies and its creating process. It is found that human strategy is more likely to be effective for socialization while system strategy is more likely to be effective for combination. Furthermore, the result suggests that managers should adjust knowledge management strategies in view of the characteristics of their departments.

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