• Title, Summary, Keyword: Life style

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The Effect of Women′s Life-Style on Image Evaluation and Selection in Clothing Styles (라이프스타일이 의복스타일 이미지평와 선택에 미치는 영향)

  • 류숙희;김보연
    • Journal of the Korean Society of Clothing and Textiles
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    • v.26 no.2
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    • pp.227-238
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    • 2002
  • The purpose of this study is to investigate the influence of women's life-style on image evaluation of clothing styles, and on their selection of clothing styles by situations. The subject of investigation was 441 women above 20 living in Daegu. 6 types of clothing styles including classic, casual, elegant, dramatic, romantic, and mannish and 7 social situations including shopping near house, shopping in a busy street, cultural center, wedding ceremony, eating out, alumni meeting or fraternity meeting, and couples meeting were used for this study. Data analysis was performed using SPSS package, which included factor analysis, reliability test, cluster analysis, frequency, percentage, ANOVA, and $\chi$$^2$-test. The results are summarized as follows; 1. Adult women could be classified into 5 groups including activist, in-activist, the leisured well-off, the wholesomely economical, and the appearance showing-off by their life-styles. 2. The clothing image according to the 6 clothing styles was different. In the image evaluation of each clothing style by life-style groups, in-active group thought classic style most functional and leisured well-off group, mannish style. Elegant style and dramatic style were estimated positively by the leisured well-off and the appearance showing-off. 3. Selection of clothing style differed according to situations. More formal the situation was, more formal style tended to be selected and for less formal situation, active and mannish style was selected.

A Study on the Preference of Interior Design according to the Consumers' Life Style - focused on the preference of interior design style and color - (소비자 라이프 스타일에 따른 실내디자인 선호 특성에 관한 연구 - 디자인 스타일 및 색 선호를 중심으로 -)

  • 한영호;신화경;정용섭
    • Korean Institute of Interior Design Journal
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    • no.33
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    • pp.54-61
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    • 2002
  • The purpose of this study was to identify the preference of interior design, design style and color, according to consumers' life style. Data were collected from March 7th. 2002. to March 22nd. 2002 using the questionnaire. The subjects were 228 adults and frequency, percentage, mean, cross tab, F-test, factor analysis, and cluster analysis were used for data analysis. The major results of this study were: 1) The types of life style were 3: regular family oriented type, progressive fashionable type, and conservative self-manageable type. 2) This study revealed relative difference in design style and color preference according to consumers' life style. Therefore, the type of life style could be used as powerful variable in interior design and marketing of allied industries.

A Study on Health Status by THI Health Index and Life-Style among Workers in an Industry (근로자의 생활습관이 THI에 의한 건강상태에 미치는 영향에 관한 연구)

  • 이명선
    • Korean Journal of Health Education and Promotion
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    • v.13 no.2
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    • pp.24-34
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    • 1996
  • This study had been carried out to analyze the relationship among the personal variables, the variales of life style and physical and mental health status of workers. In order to analyze the influence of industrial worker's life-style on physical and mental health status of workers, explore the relaionship between healh status and their life-style. Special interest in this study was the assesment of worker's physical and mental health status measured by the Todai Health Index(THI)-a self-adminstered health stutus screening instrument developed by a University of and Gumma research team. Data were collected from an industry of 1,495 workers at city of Chang Won in Korea. 1. The young age group especially the group who had short work duraion less than two years had high THI scores which were statistically significant. 2. A worker who followed 6∼7 good life style scores were found to be associated with better health status than those who followed 0-3 bad life style scores in most of all dimensions of physical and mental health scales of THI. 3. According to the multiple regression analysis, the variable of life style scores had the greatest influence on physical and mental health status of industrial workers. The variable of age, duration of work, and life style were included in the regression model(R²= 18.8).

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A Study on Life Style Types and Clothing Evaluative Criteria (생활양식유형과 의복평가기준에 관한 연구)

  • Kim Mi Young;Lee Eun Young
    • Journal of the Korean Society of Clothing and Textiles
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    • v.16 no.1
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    • pp.3-21
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    • 1992
  • The main objective of this study was to find out the relationship between life style types and clothing evaluatie criteriria. Social wear was selected according to the defined time, place, and occasion's. The questionnaire was administered to 640 housewives during the fall of 1988. The research problems were as follows: 1. To segment the target according to their life styles, and to profile the characteristics of the categorized life style types. 2. To determine the differences in the clothing evaluatie criteria among the various life style types. The result were as follows: 1. Five life style types were defined. They were the Achievement oriented type, the Active- leisure type, the Material oriented type, Conservative-frugal type, and the Passive-stagnant type. 2. The differences in consumer preferences at the element level evaluative criteria including color, fiber content, fabric construction, fabric design, and classes of clothes among the five life style types were also analyzed revealing partial significance.

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A Study on the Consumption Patterns of Food Life in IMF Age (IMF시대의 식생활 소비패턴에 관한 연구)

  • Lee, Jin-Young;Lee, Hye-Im
    • Journal of the Korean Society of Food Culture
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    • v.14 no.4
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    • pp.333-352
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    • 1999
  • This study investigates the impact of International Monetary Fund(IMF) Age on the household behavior of food consumption and analysis the related factors(demographic variables, family life style) to find out the reasonable consumer's consciousness and food market conditions. The results are as follows. 1. General life style and food life style, considered as family life style, were classified into 7 types and 9 types respectively as family life style by factor analysis. 2. The rationality of using and disposing stage on food life has increased, the rationality of the planning stage on food life has decreased since the IMF age began. But the rationality of overall food consumption has hardly changed. 3. The amount of purchasing was decreased, discount store was favorite place to buy food, and safety and freshness were major determinants in purchasing for most of food items. But this was different with food items. The various information sources were used impartially to buy food, cash was used mainly, and the degree of using the discount ticket/coupon was a little low. 4. Income level is an influential factor on the rationality of the planning and purchasing stage on food life, while environment-oriented food life style has influenced on the rationality of using and disposing stage. The purchasing amount of grain products, meats, milk products, bread and snacks, drinks, alcoholic drinks, water and convenience goods has influenced by demographic variables, eating out had been influenced by general life styles, and fruits, healthy foods, processed foodstuffs, favorite foods, vegetables seaweeds, import foods and seafood had been mainly influenced by food life style since IMF age began.

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A Study on Conspicuous Consumption and Clothing Shopping Motives according to Life Style (라이프스타일에 따른 과시소비성향 및 의류쇼핑동기에 관한 연구)

  • 이승희
    • The Research Journal of the Costume Culture
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    • v.8 no.6
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    • pp.842-852
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    • 2000
  • The purpose of this study was to classify consumer groups according to the life style dimensions and to analyze conspicuous consumption, clothing shopping motives among consumer groups, and also to clarify relationships between demographic variables and the life style, conspicuous consumption, clothing shopping motives. The subjects were 329 women in their twenties living in Seoul. For data analysis, mean, factor analysis, cluster analysis, t-test, ANOVA, Duncan test were conducted. The results were as follows ; First, consumer groups were classified into the following five subdivisions : passive group, appearance consideration/self-realization group, appearance indifference group, family oriented/economic group, achievement oriented/active group. Second, the significant differences among the classified life style groups were found in conspicuous consumption and clothing shopping motives. Third, there were significant differences in life style, conspicuous consumption, clothing shopping motives according to demographic variables like age, occupation.

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A Study on the Rural House Planning Directions - Focused on the Life style Analysis of the Rural Resident - (농촌거주유형분석을 통한 농촌주택 계획방향연구)

  • Lee, Hae-Wook
    • Journal of Korean Society of Rural Planning
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    • v.15 no.2
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    • pp.43-57
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    • 2009
  • In aspect of stable housing support policy for the rural returning voluntary which is increasing rapidly, it is necessary to plan the suitable rural house. Therefore this paper aims to propose the suitable rural housing type and the directions of rural house planning. The 4-typical life style is summarized through the 531 cases-life style investigation of existing rural resident and the rural returning voluntary in the whole rural area. Based on the typical life style analysis, the suitable rural housing type and planning directions are proposed. I hope this paper will be a useful guide to make the suitable rural house have planning for our generation.

A study on the unit plan of smart silver town according to changeable life style (라이프스타일의 변화에 따른 스마트 실버타운 단위평면계획에 관한 연구)

  • Choi, Dong-Hoon;Jung, Chul-Oh;Kim, Yong-Seong
    • Proceedings of the Korean Institute of Interior Design Conference
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    • pp.79-82
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    • 2005
  • The development of industrial society brought about the highly-aged society, facilitated urbanization and nuclear families and changed conventional society and even the values. Also, development of Information Technology is represented digital technology makes general life-style of economy, society, culture and life. This paper offers there is sense to offer aged residing zero that equip amenities, safety, convenience considering enough request of aged by change of life-style. Hereupon, architecture enemy of aged residing, I wish to quote direction of unit planning of smart silver town that is intelligence style residing space that can correspond to various life-style that bring by information society by diagnosing change factor of residing space and internal and external study trend of smart groove that extract Needs of old age by change of special Quality and life-style and appears in digital environment.

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A Study on Clothing Life Style and Clothing Selection Behavior of the New Generation Consumer (신세대의 의생활양식과 의복선택행동에 관한 연구)

  • 김미경;이선재
    • Journal of the Korean Society of Costume
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    • v.24
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    • pp.217-233
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    • 1995
  • The ultimate purpose of this study is to suggest the most effective marketing strategy for the clothing consumer market based on the new generation consumer's clothing selection behavior analysis. In this thesis, it is appempted to make a progress in the new gen-eration consumer's clothing life style types, in clothing purchase behavior analysis among the clothing life style, and also in the marketing strategy for marketers. The subjects selected for the final analysis are 412 the new gerneration women of age 20 thru 34 in seoul and satellite town area. Data were processed the spss package program. As for the analytic method, factor analysis, clustering analysis, XCross-tubulation, F-test with ANOVA, frequency and percentage were applied in the survey. The major findings are as following : life style is classified into four types : The characteristic fashion-directory type(25.7%) ; The reason traditional type(9.0%) ; The sen-sitivity fashion-following type(11.0%) ; The community brand-conscious type(54.3%). 2 Clothing life style types characteristic of the new generation consumer proved that clothing life style types are a significant difference according to the life style, the fashion consciousness and the average monthly spend-ing on clothing. 3. There is an important discrimination according to the clothing life style types in their clothing purchase behavior such as infor-mation usage, clothing choice criterion and brand loyalty. 4. Based on the result of our analysis and the review of literature, the marketing strategy is suggested that characteristic and new design development is efficient way to consumer's purchase need. Therefore apparel industary which pursue an added value must frame marketing strategy on the basis of the target consumer's sensitivity characteristic according to the life style and fashion consciousness.

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