• Title, Summary, Keyword: 1인 미디어

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1 Person Media Based on Person Wide Web for Preventing Privacy Risk (사생활 침해 방지를 위한 Person Wide Web 기반 1인 미디어)

  • Yoon, Jisup;Ma, Jung-Mi;So, Sun-sup;Eun, Seongbae
    • KIPS Transactions on Computer and Communication Systems
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    • v.5 no.10
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    • pp.339-346
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    • 2016
  • 1 person media is becoming the leading trend among several media in the Internet era exploiting the individual desire of showing off. But, the vast accessibility of Internet produces the worry about privacy risk, which concludes in the increasement of closed SNS. In this paper, we propose a system based on PWW (Person Wide Web) where a person is producing a media and share it with other persons. PWW is an information system which consists of a smart-phone, mobile anchors, a standard web document, and his own cloud storage. An information consumer gets the link using his smart-phone from the mobile anchors attached on the objects in the field. The web browser in the smart-phone obtains the web documents designated by the link and presents it. We also explains the 1 person media system based on PWW and presents the example utilized in the field. We compared and analyzed the security factor of the system based on between WWW and PWW, and concluded that PWW is better than WWW in the aspect of security.

Exploring University Student's Responses to Consumer Information in Personal Media Using Critical Incident Technique: Focusing on YouTube (결정적 사건기법을 적용한 대학생의 1인 미디어 소비자정보에 대한 반응 탐색: 유튜브를 중심으로)

  • Jang, Eun-Gyo;Liu, Qiaoling;Lee, Jin-Myong
    • Journal of Digital Convergence
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    • v.17 no.10
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    • pp.127-139
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    • 2019
  • This study aims to explore the impressive experiences of university students on YouTube media and to find ways to improve personal media as useful consumer information. 44 university students were selected, and data on the experience of using YouTube were collected and analyzed by applying the critical incident technique. As a result, the positive responses to personal media were derived from 'enhancing C2C information capabilities', 'consumer-centric usability', 'attractive information creators', 'a sense of the sameness', and 'fresh and entertaining information'. Negative responses were derived from 'spreading of harmful information', 'distrust in information creators', 'inducing excessive advertising and impulse buying', 'media addiction' and 'relative deprivation'. In addition, improvement of the personal media has been suggested. This study has differentiation and significance as a qualitative data for understanding consumer's perception and experience of personal media.

Study of Growing Personal Media Impact in Current Media (1인 미디어 성장이 기존 미디어에 미치는 영향 분석)

  • Lee, seong-geun;Kwon, gi-chang
    • Proceedings of the Korea Contents Association Conference
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    • pp.393-394
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    • 2016
  • 불과 2,3년 전만해도 유투브, 아프리카TV는 단순히 기존 미디어의 재활용에 머물렀다. 하지만 스마트폰, 이동통신의 발달로 인하여 방송관람시간, 방송 플랫폼의 다양화가 이루어졌으며 새로운 콘텐츠인 '1인 미디어 콘텐츠'가 등장했다. 본 연구는 최근 트렌드로 떠오르고 있는 1인 미디어에 대한 현황 분석을 통해 기존 미디어에 미치는 영향을 연구하였다.

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Design of Broadcasting System for One-man Media Broadcasting (1인 미디어 방송을 고려한 방송시스템 설계)

  • Kim, Jin-Kyung;Woo, Dong-Min;Piao, Ying-Li;Seo, Ji-Won;Lee, Ye-Jin;Lee, Sang-Un
    • Proceedings of the Korean Society of Broadcast Engineers Conference
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    • pp.120-122
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    • 2017
  • 정보통신기술의 발달에 따라 컴퓨터, 스마트폰과 같은 스마트 기기가 대중화됨에 따라 개인 블로그나 SNS 등을 기반으로 하여 개인이 다양한 콘텐츠를 생산하고 공유하는 커뮤니케이션 플랫폼인 1인 미디어가 활성화 되었다. 효율적으로 1인 방송시스템을 구축하기 위해서는 기존 방송 시스템의 체계는 유지하면서 개인의 협소한 공간을 효율적으로 활용할 수 있는 방안을 요구하게 된다. 따라서 본 논문에서는 각각의 방송장비들을 노트북, 어플과 같은 스마트 기기와 연동시켜 효율적이고 편리한 1인 미디어 방송 시스템을 구축하기 위한 방법을 제안하였다.

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A Study on Subjectivity of 1 person Media Contents Broadcasting (1인 미디어 콘텐츠방송에 관한 주관성 연구)

  • Lee, jei-young
    • Proceedings of the Korea Contents Association Conference
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    • pp.129-130
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    • 2019
  • 이 연구에서는 1인 미디어콘텐츠방송에 관한 대학생들의 주관성을 진단하고, 기능적인 측면에서 세부적인 유형적 효과요인들을 짚어봄으로써 향후 개선과 방향성을 알아보고자 한다. 위에서 제기된 사항들의 해답을 얻기 위하여 주관성연구 분석방법을 활용하며, 1인 미디어콘텐츠방송이 대학생들에게 미치는 영향에 관하여 대학생들의 주관적 성향을 살펴보기 위해서 Q방법론을 이용하였다.

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The Effect of Influencer Factors in Personal Media Contents on Purchase Intention (1인 미디어 콘텐츠의 인플루언서 요인이 상품 구매 의도에 미치는 영향: 브랜드 진정성의 매개효과를 중심으로)

  • Yu, Ines Hyunju;Kim, Hun
    • The Journal of the Korea Contents Association
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    • v.20 no.1
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    • pp.45-59
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    • 2020
  • This study is to examine the effects of personal media influencer's source credibility (attractiveness, trustworthiness, expertise) and content authenticity on brand authenticity and product purchase intention. An online survey was conducted, on which the respondents were asked to watch the embedded contents of the influencer provided on YouTube before answering the questionnaire. The results of the regression analysis showed that both influencer expertise and content authenticity had a positive effect on brand authenticity. Moreover, brand authenticity had a positive effect on purchase intention and had a mediating effect between purchase intention and content authenticity. The findings are meaningful in that they not only analyze empirical advertising effects of personal media and media contents but also expand the scope of research on authenticity. This study also provides strategic implications for personal media influencers and companies which want to collaborate with influencers.

A Study on the Present & Future for the One man Media UCC (1인 미디어 UCC의 현재와 미래 - UCC의 전반적인 통계를 중심으로 -)

  • Seo, Jungwoo;Choe, Bokhee;Kim, Cheeyong
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • pp.643-646
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    • 2009
  • The reality is that forms and roles of media is changing as our society goes forward fast. There aren't any other noticeable media forms than one man media UCC(User Created Contents). Not only almost all of the house hold a camera at least one, but people can take a picture by using their mobile phone. Furthermore, people can produce a movie through taken pictures in this time. That is the beginning of UCC. It is possible to make use of private life, company, society, advertisement, shopping mall, and so on.

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The Effects of Perceived Risk and Interactivity on User's Satisfaction and Commitment in Personal Media (1인 미디어의 지각된 위험 및 상호작용성이 사용자 만족과 몰입에 미치는 영향)

  • Chung, Young-Soo;Jung, Chul-Ho
    • Management & Information Systems Review
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    • v.28 no.1
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    • pp.125-156
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    • 2009
  • The primary purpose of this study is to identify the determinants of the users' satisfaction and commitment in personal media. For these purposes, we developed a research model based on the literature reviews of personal media, perceived risk and interactivity, satisfaction, and commitment. This study has identified four dimensions in the concept of perceived risk, such as privacy risk, social risk, time loss risk, and economic risk, and three dimensions in the concept of perceived interactivity, such as active control, two-way communication, and responsiveness. In survey, data were collected from 428 male and female who have an experience in personal media. Data was analyzed factor analysis, reliability analysis, measurement model analysis, and structural model analysis by utilizing SPSS 15.0 and AMOS 5.0 program. Analysis results of research model indicate the following. Firstly, privacy risk, active control, two-way communication, and responsiveness are significantly related satisfaction. Secondly, privacy risk, time loss risk, economic risk, active control, and two-way communication are significantly related commitment. Thirdly, users' satisfaction has positive relationship with commitment in personal media. Based on these results, theoretical implications for relevant researchers and managerial implications for personal media vitalization and marketing strategy are discussed. Finally, limitations for this study and further research issues are suggested.

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Implementation of One-Person Media Live System in Closed Network Environment (폐쇄망 환경에서 1인 미디어 라이브 시스템 구현)

  • Kim, Dae-Jin
    • Journal of Digital Contents Society
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    • v.18 no.8
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    • pp.1523-1527
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    • 2017
  • Recently, there have been a growing number of services for users to shoot content by themselves and to broadcast this data to a large number through the Internet. One-person media live services are popular in life, and similar services are becoming common. Most of these services are for general users. However, depending on the service model or the situation, there are cases where the object of streaming is limited depending on the security-sensitive service environment. Especially, in the case of closed networks such as military, government, and security organizations, these specialized services are needed. Therefore, in this paper, we implemented a live media system in a closed network environment. We study system components suitable for service environment and study how to develop components.

DC vs DC / 이글루스 vs 블로그인

  • Kim, Mun-Yeong
    • Digital Contents
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    • no.1
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    • pp.52-56
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    • 2005
  • 인터넷을 이용하는 사람들 대부분이 직접블로그를 운영하거나 타인의블로그를 통해재미와 정보를구한다. 종합포털들이 블로그를 차세대전략서비스로 앞세우고 있는 상황에서 차별화된 정책과 서비스로 포털과 다른블로그의 세계를 열고 있는 업체들이 있다. 블로그인과 이글루스는 블로거만을 위한 사이트이자 1인 미디어 시대를 열어가는 전문 블로그 서비스로서 미디어 주체들의 지지를 얻고 있다.

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