• Title, Summary, Keyword: 퍼네이션

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Ethereum-based game platform design for revitalizing donation (기부활성화를 위한 이더리움 기반 게임 플랫폼 설계)

  • Min, Youn-A;Kim, Seo-Yoon;Lee, Seung-Soo;Lee, Won-Chang;Baek, Yeong-Tae
    • Proceedings of the Korean Society of Computer Information Conference
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    • pp.357-358
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    • 2019
  • In this paper, we propose a donation game platform using blockchain to revitalize the shrinking donation market. The platform is designed to ensure transparency and user reliability in the use of ethereum's smart-track function and to attract interest from donors and encourage continued donations by introducing games into the donation process through donor organizations to address the opaque nature of the donation and use of the funds and the result of the donation portfolio. It also develops a donation ecosystem that benefits donors, donors and sponsor companies alike by platforming them.

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Cultural business contents through Social and Funation (소셜과 기부를 통한 문화 비즈니스 콘텐츠 디자인)

  • Kwak, Min Bong;Jung, Hoe Kyung
    • Proceedings of the Korea Contents Association Conference
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    • pp.145-146
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    • 2011
  • 국가경제력은 세계 10위권을 오르내리지만, 세계기부지수는 81위에 불과한 것이 대한민국의 현실이다. 본 논문은 소셜미디어와 퍼네이션(Fun+ Donation)이 국내의 열악한 기부문화를 활성화 시킬 수 있는 핵심 요소로 보고, 이 둘을 결합한 문화 비즈니스 콘텐츠를 제안한다. 가칭 "'우리'가 만드는 스타"는, 소셜미디어를 활용해 대중이 직접 스타가 될만한 신인을 뽑고, 신인들이 자선 콘서트에 참여해 자신의 재능을 성장시키며 동시에 국내 개인기부문화 정착에 앞장서는 새로운 형태의 문화 비즈니스 콘텐츠이다. 이 콘텐츠가 국내 개인기부문화 정착, 다양한 공연문화 생산 및 제공, 국내문화의 세계화에 기여할 것으로 기대된다.

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A Study on the Effective Ways of Charity Campaigns - focused on a Classification of Charity Case Studies (기부캠페인 활성화 방안에 대한 연구 -유형별 사례분석을 중심으로)

  • Park, Jinhee
    • Journal of the Korea Convergence Society
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    • v.8 no.12
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    • pp.227-234
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    • 2017
  • People believe donations are done by others who have the leisure time and money to do so. In addition, people distrust charity organizations because they aren't sure if the money is used properly which makes them hesitant to donate. In order to gain general public's trust and involvement, people need to start campaigning about trusting and donating to organizations. Looking into many different successful charity case studies, we can find how these different cases are attracting people and building their trust. Therefore, I propose the proper and effective ways to campaign for charity organizations through analyzing different case studies. The result shows that a campaign is most effective when arising amusement and curiosity in the general public. Also trust gets built in the minds of the public once the charity organizations became more transparent.