• Title, Summary, Keyword: 디지털 문화매개자

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Personal Media as Cultural Intermediaries, YouTube Channel (디지털 문화매개자로서 1인 미디어, 유튜브 채널 <영국남자>)

  • Kim, Junghyun;Kim, Bo-Young
    • The Journal of the Korea Contents Association
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    • v.18 no.6
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    • pp.50-62
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    • 2018
  • This study is to ascertain the meaning of personal media as cultural intermediaries in the cultural diffusion, acceptance, and intermediation for the production and consumption of cultural contents. We examined the case of personal media, , which is one of popular YouTube channel in Korea and analyzed fifty most viewed videos in last two years based on four perspectives of digital cultural intermediaries: forms, expression methods, linguistic features, and evaluations. As expected, results demonstrate that shows characteristics of digital intermediary: diverse subjects without fixed rules, a variety of multimedia effects, colloquial style including neologism and multilingual, and users' high preferences caused by creator's sincerity. Our findings and limitations can serve directions of further empirical researches.

Cultural Intermediaries Reconsidered: From Mass Media to On-line Media (문화매개자 개념의 비판적 재검토: 매스 미디어에서 온라인 미디어까지)

  • Lee, Sang-Gil
    • Korean journal of communication and information
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    • v.52
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    • pp.154-176
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    • 2010
  • Rooted in the work of Pierre Bourdieu, the cultural intermediaries have recently developed as a focus of attention for the Anglo-saxon sociology of culture and cultural studies. This paper tries to critically examine the debate around the definition and role of cultural intermediaries. It also explores the applicability of the notion ‘cultural intermediaries’ to a changing digital mediascape. In the first part of the paper, I clarify the critical problematics inherent in the Bourdieusian conception which focuses on the function of cultural intermediaries for the ‘production of the belief’ in cultural goods. Consequently, I draw attention to the mediation and transformation process of ‘legitimate culture’ by critics in mass media as ‘new cultural intermediaries’. In the second part, I attempt to constitute a typology of cultural intermediaries, proposing the notion of ‘on-line cultural mediation’ and ‘on-line cultural intermediaries’. I also outline the characteristics of three different types (‘traditional’, ‘new' and 'on-line') of cultural intermediaries. I argue this new conception of cultural intermediaries can help to understand the complex power relations and their transmutation in various cultural fields under digital environment.

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Fandom and New Cultural Intermediary in New Media Era: Focusing on the Case of BTS (뉴미디어 시대의 팬덤과 문화매개자: 방탄소년단(BTS) 사례를 중심으로)

  • Kim, Eunjung
    • The Journal of the Korea Contents Association
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    • v.20 no.1
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    • pp.378-391
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    • 2020
  • This paper tries to critically examine how development of digital technology affects on the processes of production, consumption and intermediation of popular culture. We focus on the case of BTS to find changes after new media environment. In production part, artist produces diverse contents through multiple platforms to be a 'total package', and in consumption part, fans vote and promote online to support their artist, and their roles have expanded to the cultural intermediary at some part, so on the part of intermediation, inequalities from the power relations have changed in a part.

The Mediating Effects of Health Promotion Behavior in the Relationship between Organizational Culture and Job Satisfaction of Hospital managers (병원 관리자의 조직문화인식이 직무만족에 미치는 영향과 건강증진행위의 매개효과)

  • Yun, Dae-Ho
    • Journal of Digital Convergence
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    • v.15 no.9
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    • pp.497-509
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    • 2017
  • The purpose of the study was to identify the mediating effects of Health Promotion Behavior in the relationship between Organizational Culture and Job Satisfaction of Hospital managers. To analyzed by frequency, t-test, ANOVA, correlation and a hierarchical multiple regression analysis as suggested by Baron and Kenny(1986) using SPSS/WIN 21.0. There was a positive relationship between organizational culture and job satisfaction. There was also a positive relationship between health promotion behaviors and job satisfaction of hospital managers. There was a partial mediating effect of Health Promotion Behavior between Organizational Culture and Job Satisfaction. The result need to develop programs that effectively promote the Health Promotion Behavior of Hospital managers to increase Organizational Culture and maximize Job Satisfaction.

The Effect of Organizational Culture on Job Satisfaction: Focusing on the Mediating Effect of Communication (조직문화가 종사자의 직무만족도에 미치는 영향: 의사소통의 매개효과를 중심으로)

  • Ju, Young-Ha;Sun, Min-Jung
    • Journal of Digital Convergence
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    • v.16 no.7
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    • pp.153-164
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    • 2018
  • The purpose of this study is to research whether organizational culture affected job satisfaction and whether there was the mediating effect of communication in the relationship between organizational culture and job satisfaction. This study analyzed the mediating effect with SEM using data of the HCCP in 2015. The results of the study are as follows. First, it was found that innovative, relationship, rational culture significantly influenced the job satisfaction of the employees. Second, the effect of innovative, relationship, hierarchical, rational culture on job satisfaction was mediated through communication. Therefore, this study suggested creating an innovative and relationship-oriented organizational culture and a working environment that could facilitate smooth communication in the enterprises.

The Influence of Emotional Labor of General Hospital Nurses on Turnover Intention: Mediating Effect of Nursing Organizational Culture (종합병원 간호사의 감정노동이 이직의도에 미치는 영향: 간호조직문화의 매개효과)

  • Oh, Keum-Ja;Kim, Eun-Young
    • Journal of Digital Convergence
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    • v.16 no.5
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    • pp.317-327
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    • 2018
  • The purpose of this study is to understand the mediating effect of nursing organization culture in the process of emotional labor of nurses to turnover intention. The subjects were 363 nurses working at general hospitals at G city and analyzed using SPSS 21.0 from October 17, 2017 to October 31, 2017. As a result of research, relationship-oriented culture and innovation-oriented culture partially mediated the relationship between emotional labor frequency and turnover intention in relation to emotional labor and turnover intention. The results of this study show that the importance of nursing organizational culture to improve the organization's smooth relationship and cohesion can be lowered by creating a positive correlation with desirable emotional expression. Therefore, it is necessary to develop an organizational culture by applying educational programs to reduce the turnover rate of new nurses and career programs for career nurses.

A Study on the Influence of Empowering-Leadership to Creativity and Job attitude (임파워링 리더십이 직무태도 및 창의성에 미치는 영향에 관한 연구 - 조직문화의 매개효과를 중심으로 -)

  • Lee, Sun-Kyu;Son, Kyu-Hwan;Kang, Eun-Gu;Kim, Young-Hyung
    • Journal of Digital Convergence
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    • v.12 no.8
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    • pp.85-99
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    • 2014
  • The empowering leadership as perceived by the members of the organization have an influence on the psychological attitudes of them toward their jobs, and again these psychological attitudes might affect their Organizational culture type. Thus, this study tried to mediating effects of Organizational Culture on the relationships between Empowering-Leadership and Creativity and Job attitude. The results of this study are as followings; First, Empowering-leadership is positively related to Creativity, Organizational commitment and Job satisfaction. except leading by example & participative decision-making in organizational commitment of Job attitude. Second, the mediating effects of Organizational culture had a significant effects on part of relationships in each variable. Results indicated that managing Organizational culture is contributed to the member's attitude and organization performance so that the supervisor should make efforts to develop managing skill in their Organizational culture to fit their nature.

Interactive Usage of Social Media for Contents Provider : Focusing on Twitter Activities of the TV Series (콘텐츠 공급자의 양방향적인 소셜 미디어 활동 연구 사례: TV 드라마 <한니발>의 트위터 활동을 중심으로)

  • Nam, Myoung Hee;You, Eun-Soon
    • Journal of Digital Contents Society
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    • v.16 no.4
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    • pp.565-573
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    • 2015
  • The development of social media in the 2000s led the unspecified individuals to band together for common interests. Social networking services served as a far-reaching tool for sharing different thoughts and interpretation of the pop culture and helped people build up close relations driven by their common interests for certain works of the pop culture. This Study introduces the TV Series as a case that displays specific patterns of communication between its producer and viewers. Producer Bryan Fuller of the Series as well as key production staffs were quite active on social networking sites with the understanding of what the audience desired and the willingness to sympathize with them, which were eagerly welcomed by the dedicated audience whose number, though, was not big. For the Hannibal production team, SNS was a means for them to just be consumers who appreciate the work instead of solely being the content provider. Their approach is quite different from unilateral marketing approaches employed in the past. Through this case, the Study aims to suggest that social networking sites serve as a powerful medium connecting producers and viewers or as an information hub, and that how interactive contents shall be delivered in the new media environment to be effective.

Analysis on the effects of the Korean language ability level, social support and acculturative stress of migrant laborers on life satisfaction: Focus on the mediating effects of hope (이주노동자의 한국어 능력, 사회적 지지, 문화적응 스트레스가 생활 만족도에 미치는 효과 분석: 희망의 매개효과를 중심으로)

  • Kim, Dae-Myung
    • Journal of Digital Convergence
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    • v.14 no.4
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    • pp.89-100
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    • 2016
  • The present study aims at investigating the effects of the Korean language ability, social support and acculturative stress of migrant laborers on hope and life satisfaction. The results of structural equation model showed that the social support and acculturative stress of migrant laborers influences life satisfaction through hope. The Korean ability of these laborers was intermediate level where they performed well in reading while they showed low performance in speaking and listening. The results of the study are as follows. First, hope mediates the effects of Korean ability on life satisfaction and does the effects of social support and acculturative stress on life satisfaction. Second the results that the better they hope the bigger life satisfaction gets implied that hope is the immediate cause of life satisfaction. Third, for their hope, we should provide not only language education but also opportunities for the perception that the role of family and neighbors is important. It is also necessary to facilitate active movements with the local community so that the migrant laborers take part in roles as members of society. Further we need to operate lifelong education programs for helping the migrant labores to adapt their lives in Korea.

Embodiment in Digital Animation in Relation to Media Aesthetics (디지털 애니메이션 체현에 관한 매체미학적 고찰)

  • Cheon, Hea-Hyun
    • Cartoon and Animation Studies
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    • pp.533-552
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    • 2015
  • The environment of images in VR-based animation is constructed to generate and promote interactivity between the images and the viewer without any physical space like a screen, or a monitor. In this process, the images and the viewer are combined as a complex through the media technology, that is, an interface. And it is far more in the case of the animation consisted of the bio-feedback interface closely connecting with the body of viewer. As a result, the viewer experiences a permeable interaction between ego and images world, namely virtual reality. That is different from the way of seeing and interpreting the images from a distance. So it needs to analyse the perception of viewer in the world of virtual images. This paper examines the complex phenomena of both the VR-based animation and the viewer mediated by the interface in light of Media Aesthetics. Media Aesthetics is effective in analysing the phenomena of VR-based animation, for it is concerned with the perception of viewer mediated by the media technology. The perception in VR-based animation is a full-body immersion, or embodied immersion, and it is different from the contemplative immersion in that it is remediated continuously by the technological apparatus. The viewer as an immersant, especially with a bio-feedback interface, can immediately touch and control the images in VR-based animation. Such an immersion, therefore, is new every single moment. And the world of VR-based animation is ultimately constructed through the viewer's full-body, or embodied immersion crossing between the virtual and the real. So the animation is not interpreted, but embodied. And the meaning of it is constructed and reconstructed by the viewer's embodied immersion as an immersant. Here, a new frame of animation more oriented to the viewer's participation as an full-body immersant can be created.