DOI QR코드

DOI QR Code

Value Recognition and Intention to Adopt Smart City Services: A Public Value Management Theory Approach

Lee, Seung Ha;Lee, Jung Hoon;Lee, Young Joo

  • Published : 2019.07.22

Abstract

Smart city, which employs information and communication technology (ICT) to resolve urban problems, is gaining more research attention in the innovation research. However, most previous studies regard citizens as merely passive accepters of the smart city services, focusing on individual private values. The present study aims to expand existing limited perspectives by applying public value management theory. Drawing from the literature review, we developed a dual perspective that a smart city service should encompass: private and public value. Then we set up a causal relationship between the value recognitions and intention to adopt smart city services. We further related antecedent variables to the dual value recognition in terms of citizens' characteristics: prior knowledge, personal innovativeness, and citizenship. Two case subjects among currently operating smart city services in South Korea were selected to empirically investigate our hypothesis. Results confirm the recognition of both public and private value is significantly related to the citizens' personal characteristics and resultant attitude towards acceptance and support for diffusion of the smart city services. This study is expected to provide useful implications for a new angle for the recipient of the smart city services, value orientation of the services, citizen's participation, and method selection for promotion.

Keywords

Smart City;Public Value Management;Citizenship;Participation;Innovation Diffusion

References

  1. Airaksinen, M., Pinto S., Isabel, Huovila, Aapo, Neumann, H. M., Iglar, B. & Bosch, P. (2017). Smart city performance measurement framework. CITYkeys, 718-723. https://doi.org/10.1109/ICE.2017.8279956.
  2. Allen, L. R., Long, P. T., Perdue, R. R., & Kieselbach, S. (1988). The impact of tourism development on residents perceptions of community life. Journal of Travel Research, 27(1), 16-21. https://doi.org/10.1177/004728758802700104
  3. An, S. J., & Oh, D.H. (2010). A study on the classification criteria of u-city based on the characteristics of u-city services. Journal of the Korean Urban Management Association, 23(3), 253-270.
  4. Auh, S., Bell, S. J., Mcleod, C. S., & Shih, E. (2007). Co-production and customer loyalty in financial services. Journal of Retailing, 83(3), 359-370. https://doi.org/10.1016/j.jretai.2007.03.001 https://doi.org/10.1016/j.jretai.2007.03.001
  5. Basiago, A. D. (1998). Economic, social, and environmental sustainability in development theory and urban planning practice. Environmentalist, 19(2), 145-161. https://doi.org/10.1023/A:1006697118620
  6. Benington, J., & Moore, M. H. (2011). Public value: theory and practice. Basingstoke: Palgrave Macmillan.
  7. Bettencourt, L. A., Gwinner, K. P., & Meuter, M. L. (2001). A comparison of attitude, personality, and knowledge predictors of service-oriented organizational citizenship behaviors. Journal of Applied Psychology, 86(1), 29-41. https://doi.org/10.1037//0021-9010.86.1.29 https://doi.org/10.1037/0021-9010.86.1.29
  8. Brucks, M. (1986). A typology of consumer knowledge content. NA - Advances in Consumer Research, 13. 58-63. http://www.acrwebsite.org/search/view-conference-proceedings.aspx?Id=6462
  9. Byun, W. S., Park, S.T. and Kim, T.U. (2013). Impact of service value, innovativeness of egovernment service and users' participation on government trust. Journal of Digital Convergence, 11(4), 45-55. https://www.earticle.net/Article/A198995
  10. Castelnovo, W. (2012). Public services co-production: from users' engagement to the state 2.0. Department of Theoretical and Applied Sciences, University of Insubria, Italy. https://www.ippapublicpolicy.org/file/paper/1435150575.pdf
  11. Chourabi, H., Nam, T., Walker, S., Gil-Garcia, J. R., Mellouli, S., Nahon, K., . . . Scholl, H. J. (2012). Understanding smart cities: An integrative framework. 2012 45th Hawaii International Conference on System Sciences. https://doi.org/10.1109/hicss.2012.615
  12. Cosgrave, E., Tryfonas, T., & Crick, T. (2014). The smart city from a public value perspective. Proceedings of the 2014 Conference ICT for Sustainability. https://doi.org/10.2991/ict4s-14.2014.45
  13. Coutelle-Brillet, P., Riviere, A., & des Garets, V. (2014). Perceived value of service innovation: a conceptual framework. Journal of Business & Industrial Marketing, 29(2), 164-172. https://doi.org/ 10.1108/jbim-04-2012-0066 https://doi.org/10.1108/JBIM-04-2012-0066
  14. Cronin, J., Brady, M. K., & Hult, G. M. (2000). Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments. Journal of Retailing, 76(2), 193-218. https://doi.org/10.1016/s0022-4359(00)00028-2 https://doi.org/10.1016/S0022-4359(00)00028-2
  15. Cunningham, J. V. (1972). Citizen participation in public affairs. Public Administration Review, 32, 589. https://doi.org/10.2307/975227 https://doi.org/10.2307/975227
  16. Dameri, R. P. (2012). Searching for smart city definition: A comprehensive proposal. International Journal Of Computers & Technology, 11(5), 2544-2551. https://doi.org/10.24297/ijct.v11i5.1142 https://doi.org/10.24297/ijct.v11i5.1142
  17. Davis, F. D. (1989). Perceived usefulness, perceived ease of use, and user acceptance of information technology. MIS Quarterly, 13(3), 319. https://doi.org/10.2307/249008 https://doi.org/10.2307/249008
  18. Eskelinen, J., Robles, A. G., Lindy, I., Marsh, J., & Muente-Kunigami, A. (Eds.). (2015). Citizen-driven innovation. World Bank Publications.
  19. Fornell, C., & Larcker, D. F. (1981). Evaluating structural equation models with unobservable variables and measurement error. Journal of Marketing Research, 18(1), 39-50. https://doi.org/ 10.1177/002224378101800104 https://doi.org/10.1177/002224378101800104
  20. Goldsmith, R. E., & Hofacker, C. F. (1991). Measuring consumer innovativeness. Journal of the Academy of Marketing Science, 19(3), 209-221. https://doi.org/10.1007/BF02726497 https://doi.org/10.1007/BF02726497
  21. Goldsmith, R. E., Kim, D., Flynn, L. R., & Kim, W. M. (2005). Price sensitivity and innovativeness for fashion among Korean consumers. The Journal of Social Psychology, 145(5), 501-508. https://doi.org/10.3200/SOCP.145.5.501-508 https://doi.org/10.3200/SOCP.145.5.501-508
  22. Goldsmith, R.E. and Newell, S.J. (1997). Innovativeness and price sensitivity: managerial, theoretical and methodological issues." Journal of Product & Brand Management, 6(3), 163-174. https://doi.org/10.1108/10610429710175682
  23. Granier, B., & Kudo, H. (2016). How are citizens involved in smart cities? analysing citizen participation in Japanese 'Smart Communities'. Information Polity, 21(1), 61-76. https://doi.org/10.3233/IP-150367 https://doi.org/10.3233/IP-150367
  24. Ha, Y.W. & Park, J.C. (2000). Direction-of-comparison effect in preference judgment: moderating role of product knowledge and information mode. Sogang Journal of Business, 11(2), 403-426. http://www.papersearch.net/thesis/article.asp?key=1702451&code=CP00000006
  25. Han, D.H., Kim, K.S. and Leem, C.S. (2014). A study on the affecting factors of u-city service acceptance. Journal of Society for e-Business Studies, 19(2). 53-74. http://dx.doi.org/10.7838/jsebs.2014.19.2.053 https://doi.org/10.7838/jsebs.2014.19.2.053
  26. Han, S.L., Lee, M.S., Ahan, M.A. & Lee, S.W. (2013). Analysis for mutual growth factors of large and small business companies - focusing on social exchange theory. Korea Business Review, 17(4), 1-21.
  27. Handrich, M. & Heidenreic, S. H (2013). The willingness of a customer to co-create innovative, technology-based services: conceptualization and measurement." International Journal of Innovation Management, 17(4), 1-36. https://doi.org/10.1142/S1363919613500114
  28. Hartley, J., Alford, J., Knies, E., & Douglas, S. (2017). Towards an empirical research agenda for public value theory. Public Management Review, 19(5), 670-685. https://doi.org/10.1080/14719037.2016.1192166 https://doi.org/10.1080/14719037.2016.1192166
  29. Hartman, J. B., Shim, S., Barber, B., & Obrien, M. (2006). Adolescents utilitarian and hedonic web consumption behavior: hierarchical influence of personal values and innovativeness. Psychology and Marketing, 23(10), 813-839. https://doi.org/10.1002/mar.20135 https://doi.org/10.1002/mar.20135
  30. Heberer, T. (2008). China: creating civil-society structures top-down?. In Changing Images of Civil Society, Routledge, 101-118. https://www.taylorfrancis.com/books/e/9781134036790/chapters/10.4324/9780203894750-13
  31. Hefetz, A., & Warner, M. (2004). Privatization and its reverse: explaining the dynamics of the government contracting process. Journal of Public Administration Research and Theory, 14(2), 171-190. https://doi.org/10.1093/jopart/muh012 https://doi.org/10.1093/jopart/muh012
  32. Hirschman, E. C. (1984). Experience seeking: a subjectivist perspective of consumption. Journal of Business research, 12(1), 115-136. https://doi.org/10.1016/0148-2963(84)90042-0 https://doi.org/10.1016/0148-2963(84)90042-0
  33. Hollands, R. G. (2014). Critical interventions into the corporate smart city. Cambridge Journal of Regions, Economy and Society, 8(1), 61-77. https://doi.org/10.1093/cjres/rsu011
  34. Homans, G. C. (1974). Social behavior: Its elementary forms(Revised ed.). Oxford, England: Harcourt Brace Jovanovich. https://psycnet.apa.org/record/1974-20800-000
  35. Horner, L., & Hazel, L. (2005). Adding public value. London: The Work Foundation,
  36. Horner, Louise & Hutton, Will. (2011). Public value, deliberative democracy and the role of public managers. Public Value, 112-126, https://doi.org/10.1007/978-0-230-36431-8_6.
  37. Rebecca Yen, H., Gwinner, K. P., & Su, W. (2004). The impact of customer participation and service expectation on locus attributions following service failure. International Journal of Service Industry Management, 15(1), 7-26. https://doi.org/10.1108/09564230410523312 https://doi.org/10.1108/09564230410523312
  38. Hwang, K. H., Song, S.H., & Jeong, C. (2016). Influence analysis of community resident support for marine tourism development. Journal of Tourism Studies, 28(1), 105-132.
  39. IBM (2012). IBM Smarter Cities: creating opportunities through leadership and innovation. IBM Industry Solutions., IBM Corporation Software Group.
  40. ITU(International Telecommunications Union) (2014), Overview of key performance indicators in smart sustainable cities. Telecommunication standardization sector of ITU, ITU-T FG-SSC. http://www.itu.int/en/ITUT/focusgroups/ssc/Pages/default.aspx.
  41. M. Adil Khan, (1995), Sustainable development: The key concepts, issues and implications. Keynote paper given at the international sustainable development research conference, 27-29 march 1995, Manchester, UK, Sustainable Development, 3(2), 63-69. https://econpapers.repec.org/article/wlysustdv/v_3a3_3ay_3a1995_3ai_3a2_3ap_3a63-69.htm
  42. Khansari, N., Mostashari, A., & Mansouri, M. (2014). Impacting sustainable behavior and planning in smart city. International Journal of Sustainable Land Use and Urban Planning, 1(2), 46-61. https://www.sciencetarget.com/Journal/index.php/IJSLUP/article/view/365
  43. Kim, D. W., Yoo, J. Y., & Joung, W. K. (2014). A study on the willingness to pay of decision factor for mobile IPTV. Journal of Broadcast Engineering, 19(3), 385-395. https://doi.org/10.5909/JBE.2014.19.3.385 https://doi.org/10.5909/JBE.2014.19.3.385
  44. Kim, H. W., Chan, H. C., & Gupta, S. (2007). Value-based adoption of mobile internet: an empirical investigation. Decision support systems, 43(1), 111-126. https://doi.org/10.1016/j.dss.2005.05.009 https://doi.org/10.1016/j.dss.2005.05.009
  45. Kim, J. Y., & Lee, C. K. (2013). The effects of characteristics of smartphone tourism information on user's perceived value and intention to use. Journal of Hospitality and Tourism Studies, 15(1), 1-20
  46. Kim, S.H. (2006). A study on applications of policy marketing to customer segmentation. Chungang Public Administration Review, 20(2), 57-91.
  47. Kuo, Y. F., Wu, C.M. & Deng, W.J. (2009). The relationships among service quality, perceived value, customer satisfaction, and post-purchase intention in mobile value-added services. Computers in human behavior, 25(4), 887-896. https://doi.org/10.1016/j.chb.2009.03.003 https://doi.org/10.1016/j.chb.2009.03.003
  48. Kwak, H. K. (2010). A study on the contradiction of democratic deficit and transmission from the viewpoint of public value management. The Korean Journal of Public Administration, 3-36.
  49. Kwak, H. K. (2011). An exploratory study on the perception of public service from citizen perspective in the context of public value management. Korean society and public administration.
  50. Liao, C. H. (2015). Does organizational citizenship behavior add value to human interaction with e-services? Online Information Review, 39(4), 485-504. https://doi.org/10.1108/OIR-01-2015-0005 https://doi.org/10.1108/OIR-01-2015-0005
  51. Lee, C. H., Lee, D. Y, Kim, C. H. & Jeong, S. C. (2014). A Study on the citizens' acceptance factors for u-city project. The Journal of internet electronic commerce research, 14(4), 441-460.
  52. Lee, E. M., & Yoon, S. J. (2016). The effect of consumer citizenship on attitude toward CSR activities and consumer loyalty. Journal of Commodity Science & Technology, 34(1), 93-102.
  53. Lee, J., & Lee, H. (2014). Developing and validating a citizen-centric typology for smart city services. Government Information Quarterly, 31, 93-105. https://doi.org/10.1016/j.giq.2014.01.010 https://doi.org/10.1016/j.giq.2014.01.010
  54. Lee, J. H., Hancock, M. G., & Hu, M. C. (2014). Towards an effective framework for building smart cities: lessons from Seoul and San Francisco. Technological Forecasting and Social Change, 89, 80-99. https://doi.org/10.1016/j.giq.2014.01.010 https://doi.org/10.1016/j.techfore.2013.08.033
  55. Lee, J. H. (2017). Smart cities index report 2017: Analysis of 10 global smart cities, Yonsei University, Republic of Korea.
  56. March, H. (2018). The smart city and other ICT-led techno-imaginaries: any room for dialogue with degrowth?. Journal of Cleaner Production, 197, 1694-1703. https://doi.org/10.1016/j.jclepro.2016.09.154 https://doi.org/10.1016/j.jclepro.2016.09.154
  57. D Mello, Carmelita & Chang, Ling-Chen & Kamat, Kaustubh & Scaglione, Miriam & Weiermair, Klaus & KB Pillai, Subhash. (2015). An examination of factors influencing residents perception of the impacts of tourism in Goa. International Journal of Hospitality and Tourism Systems. 8. https://doi.org/10.21863/ijhts/2015.8.2.011.
  58. Millard, J., & Horlings, E. (2008). Current e-government trends, future drivers, and lessons from earlier periods of technological change. Interim Report of the 'eGovernment, 2020.
  59. Moore, M. H. (1995). Creating public value: Strategic management in government. Harvard university press.
  60. am, S. T., Kim, D. G., & Jin, C. Y. (2013). A study on the continuous intention to use for smartphone based on the innovation diffusion theory: considered on the loyalty between users of iOS and Android platform. Journal of the Korea Institute of Information and Communication Engineering, 17(5), 1219-1226. https://doi.org/10.6109/jkiice.2013.17.5.1219 https://doi.org/10.6109/jkiice.2013.17.5.1219
  61. Nam, T. W. & Pardo, T. A. (2011). Conceptualizing smart city with dimensions of technology, people, and institutions. Proceedings of the 12th annual international digital government research conference: digital government innovation in challenging times, ACM. 282-291 https://doi.org/10.1145/2037556.2037602
  62. Noh, M., Runyan, R., & Mosier, J. (2014). Young consumers' innovativeness and hedonic/utilitarian cool attitudes. International Journal of Retail & Distribution Management, 42(4), 267-280. https://doi.org/10.1108/IJRDM-07-2012-0065 https://doi.org/10.1108/IJRDM-07-2012-0065
  63. O'Flynn, J. (2005). Adding public value: A new era of contractual governance?. In PAC Annual Conference-Public Administration and Management, University of Nottingham, 5-7. http://www.canberra.edu.au/researchrepository/items/2cae7981-35a8-6cd7-775b-c5666566c58d/1/
  64. Park, C. W., & Lessig, V. P. (1981). Familiarity and its impact on consumer decision biases and heuristics. Journal of consumer research, 8(2), 223-230. https://doi.org/10.1086/208859 https://doi.org/10.1086/208859
  65. Park, Y. S., Kwak, J., & Min, H. (2014). A cross-cultural study of path from consumer innovativeness to perceived product value, and to purchase intention: evidence from smart phone users in Korea and the U.S. Yonsei Business Review, 51(1), 41-70. https://www.kci.go.kr/kciportal/ci/sereArticleSearch/ciSereArtiView.kci?sereArticleSearchBean.artiId=ART001897958
  66. Payne, A. F., Storbacka, K., & Frow, P. (2008). Managing the co-creation of value. Journal of the academy of marketing science, 36(1), 83-96. https://doi.org/10.1007/s11747-007-0070-0 https://doi.org/10.1007/s11747-007-0070-0
  67. Qing, W., Dacko, S., & Gad, M. (2008). Factors influencing consumers' evaluation and adoption intention of really-new products or services: prior knowledge, innovativeness and timing of product evaluation. Advances in Consumer Research - North American Conference Proceedings, 35, 416-422. http://acrwebsite.org/volumes/13522/volumes/v35/NA-35
  68. Rogers, E. M. (2010). Diffusion of innovations. Simon and Schuster.
  69. Sanborn, H. (2017). Democratic participation under authoritarianism in Hong Kong and Singapore. Journal of Contemporary Eastern Asia, 16(2), 44-58, https://doi.org/10.1007/s11747-007-0070-0.
  70. Schneider, B., Ehrhart, M. G., Mayer, D. M., Saltz, J. L., & Niles-Jolly, K. (2005). Understanding organization-customer links in service settings. Academy of Management Journal, 48(6), 1017-1032. https://doi.org/10.5465/amj.2005.19573107 https://doi.org/10.5465/amj.2005.19573107
  71. Shin, D. J., & Kang, Y. J. (2016). Study on the Structural Relationship among Residents Local Attachment, Recognition, Benefit, and Support. Korean Journal of Tourism Research, 31(1), 113-129.
  72. Tenenhaus, M., Vinzi, V. E. , Chatelin, Y.M. and Lauro, C. (2005). PLS path modeling. Computational statistics & data analysis, 48(1), 159-205. https://doi.org/10.1016/j.csda.2004.03.005 https://doi.org/10.1016/j.csda.2004.03.005
  73. Tranos, E. & Gertner, D. (2012). Smart networked cities? Innovation. The European Journal of Social Science Research, 25(2), 175-190. https://doi.org/10.1080/13511610.2012.660327 https://doi.org/10.1080/13511610.2012.660327
  74. Vargo, S. L., & Lusch, R. F. (2008). Service-dominant logic: continuing the evolution. Journal of the Academy of marketing Science, 36(1), 1-10. https://doi.org/10.1007/s11747-007-0069-6 https://doi.org/10.1007/s11747-007-0069-6
  75. Venkatraman & Meera. (1991). The impact of innovativeness and innovation type on adoption. Journal of Retailing. 67. 51-67. https://www.researchgate.net/publication/232554387_The_impact_of_innovativeness_and_innovation_type_on_adoption
  76. Wiig, A., (2016). The empty rhetoric of the smart city: from digital inclusion to economic promotion in Philadelphia. Urban Geography., 37, 535-553. https://doi.org/10.1080/02723638.2015.1065686 https://doi.org/10.1080/02723638.2015.1065686
  77. Won, M. S., & Park, H. S. (2010). Effects of volunteering experience on citizenship. The Korean Association for Governance, 17(3), 225-245. https://doi.org/10.17089/kgr.2010.17.3.010
  78. Yang, J. J., & Choi, S. J. (2017). The influence of campers knowledge on their perceived value, attitude, and revisit intentions. Korean Journal of Tourism Research, 32(2), 123-145.
  79. Yoon, J. M. (1992). The public production theory approach to urban public service supply. City Administration in the Local Autonomous Era.
  80. Yoon, Y. J. (2010). Concept and characteristics of social service. Journal of the Korean Association for Social Service, 1, 9-32. https://www.earticle.net/Article/A172807
  81. Yu. H. (1995). The concept of public management and strategic management. Korean Journal of Public Administration, 33(1), 1019-1035. http://www.papersearch.net/thesis/article.asp?key=13873&code=CP00000006
  82. Yu. H. (2001). Public management theory. Korean Public Administration Review.
  83. Zhang, N. (2014). Measuring civic awareness and validating it's impact on e-paticipation: an empirical study on a G2C platform adoption in China. Proceedings - Pacific Asia Conference on Information Systems, PACIS 2014. https://aisel.aisnet.org/pacis2014/259

Acknowledgement

Supported by : Ministry of Land, Infrastructure and Transport, Korea Evaluation Institute of Industrial Technology (Keit)