The Importance of Robot Personality in a Museum Context

박물관 맥락에서의 로봇성격 설정의 중요성 연구

  • 구지향 (성균관대학교 인터랙션사이언스학과) ;
  • 신동희 (성균관대학교 인터랙션사이언스학과)
  • Received : 2015.09.10
  • Accepted : 2015.11.09
  • Published : 2016.03.28


This study investigates human-robot interactions in a museum environment. Unlike robots in movies, robots in real life do not have 'personality,' but instead have a specific purpose and function. This research is primarily about the assignment of specific and appropriate personalities to robots in different contexts. Methods by which a definite personality can be imparted on a robot are discussed in this research. Previous research has addressed attempts to assign a robot personality based on the task context. However, the discussion of robot personality is incomplete. Therefore, we assumed that a robot's character was dependent on the characteristics of its location of use. We planned a $2{\times}2$ comparison of various robot personalities, i.e., introverted or extroverted paired with either a traditional museum or a process-oriented experiential experience. Based on Schmitt's (1999) strategic experiential modules, experiential factors were derived for each set of conditions. To achieve the objectives of the research, theoretical and empirical research were conducted simultaneously. The software JMP 9 was used to verify the research model and hypotheses.


HRI;Musem;Context;Robot Personality


Supported by : National Research Foundation of Korea


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