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A study of Convergence Relationship between Post-Modern aspects and storytelling from Imaging Content Production

영상 콘텐츠를 통한 포스트모던과 스토리텔링의 융합관계성에 관한 연구

  • Jeong, Eui Tae (Dept. of Digital Video, Kyungwoon University) ;
  • Jung, Kyoung He (Dept. of Cosmetic and Beauty Design, Kyungbuk Science University) ;
  • Song, Ho Jin (Dept. of Digital Video, Kyungwoon University)
  • 정의태 (경운대학교 IT에너지대학 멀티미디어학부 디지털영상전공) ;
  • 정경희 (경북과학대학교 화장품뷰티계열) ;
  • 송호진 (경운대학교 IT에너지대학 멀티미디어학부 디지털영상전공)
  • Received : 2016.10.24
  • Accepted : 2016.12.20
  • Published : 2016.12.31

Abstract

The age of digital content mainstream consumers in the era of smart technology is expanding compared to the past. Consumers are taking a leading role in the production and distribution of contents in various forms. At the center of this is a post-modern social structure and space that break down the boundaries among Personal Digital Device, contents, production and consumption as a medium. Content rejects the existence of the same thing in the world. The tendency of the main consumer segment and the provision of post modern storytelling that penetrates it creates a huge industry group with various forms of contents. In order to carry out this study, with analyzing examples of movies, games, and advertisements, we found the fact that the center of content creation for individuals made their unique style, excluding generality. As a result of this research, the relationship between the user-driven digital contents and post modern storytelling have been revised the awareness about the possibility of various convergence in the field of contents production.

Keywords

Convergence;Digital Content;Storytelling;Post Modern;Smart Technology

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