A study on the WTP estimates of green public buildings by the Contingent Valuation Method

조건부가치측정법(CVM)을 활용한 녹색 공공건축물 조성의 비용지불의사액 추정에 관한 연구

  • Kim, Young-Hwan (Dept. of Urban Planning & Real Estate, Cheongju University) ;
  • Eo, Sang-Jin (Dept. of Urban Real Estate & Land Management, Cheongju University)
  • 김영환 (청주대학교 도시계획부동산학과) ;
  • 어상진 (청주대학교 도시부동산지적학과)
  • Received : 2015.01.30
  • Accepted : 2015.03.12
  • Published : 2015.03.31


Currently, green house gas(GHG) emissions in korea is aiming for a 30% reduction that it is compared to BAU by 2020. To this end, the government has proceed to a variety of reduction policies in GHG. In particular, GHG reduction effect in the public buildings is being a active discussion. It needs to reduce GHG for energy efficiency improvements in the way that public buildings are operated and maintained by public taxes. In this background, the purpose of this paper is to study environmental values judgement for non-market goods in the residents who use public buildings. The results of study are as follows; Respond to first suggested price was found the higher in price, the lower in willingness to pay(WTP). The result of second suggested price was as the same. Analysis of DBDC CVM revealed that income level shows a positive impact on WTP, but the other variables are irrelevant to WTP. Therefore, the citizen participation of the local population seems absolutely necessary to more effective GHG reduction of public sector in the future.


CVM;DBDC;Green house gas(GHG);Green public buildings;Willingness to pay(WTP)


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