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A Study on the Determinants of Rescreening for Using the Private Health Screening Program

민간검진이용자의 재검진 결정요인에 관한 연구

  • Received : 2014.10.29
  • Accepted : 2015.01.20
  • Published : 2015.01.28

Abstract

This study aims to identify factors related to rescreening the private health screening center. Data from private health screening center with seven district centers were analyzed. The number of subjects was 70,250 from 2008 through 2015. Socio-demographic characteristics, morbidity, history, physical measurement, laboratory test, and health behavior factors were analyzed the association with health rescreening using chi-square test and negative binominal regression. 19.2% of subjects were recheck their health status on each year from 2008 to 2012. The socio-demographic characteristics related to reuse private health screening center were male, 30-40 aged, Daegu, Gwangju, Jeonnam and Gyeongnam region residents. And overweight and pre-hypertension were also factors association with number of using the private health screening program. People who control their health risk factors such as alcohol intake, smoking and mental health and execute physical exercise tend to use health screening program regularly. Our finding suggest that customer relationship management can execute and private health screening center enable their strategic plan based on data-evidence.

Keywords

health screening program on private sector;reuse;health behavior;customer relationship management

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Acknowledgement

Supported by : 한국의학회