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A Study on Influence Factors of Telematics Services Acceptance in a Domestic Market

텔레매틱스 서비스 수용의도에 미치는 영향요인에 관한 연구

  • Jang, Se-Ho (Department of Information Management, Graduate School of Venture, Hoseo University) ;
  • Yang, Hae-Sool (Department Of Information Management Graduate School of Venture, Hoseo University)
  • 장세호 (호서대학교 벤처전문대학원 정보경영학과) ;
  • 양해술 (호서대학교 벤처전문대학원 정보경영학과)
  • Received : 2014.07.12
  • Accepted : 2014.09.20
  • Published : 2014.09.28

Abstract

Telematics is a compound word derived from telecommunication and informatics, which provides wireless data service such as traffic information, living information, remote control, maintenance and etc. in a vehicle using GPS(Global Positioning System) and telecommunication. Telematics acceptance was investigated to analyze characteristics of telematics service and its market by using a theoretical technology acceptance model based on literature review. In this paper, valid factors, influencing telematics service acceptance, have been drawn in terms of user ease-of-use, usefulness and service characteristics. Modified measuring variables were used by referring to previous researches.

Keywords

Telematics;Service;Telecommunication;Information Technology;Telematics Services

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