A Preliminary Study of Serious Game Effect Model based on Construal-Level Theory

해석수준이론에 기반한 기능성 게임 효과 증대 방안 연구

  • Lee, Hye-Rim (Dept. of Digital Culture & Contents, Konkuk University) ;
  • Jeong, Eui Jun (Dept. of Digital Culture & Contents, Konkuk University)
  • 이혜림 (건국대학교 문화콘텐츠학과) ;
  • 정의준 (건국대학교 문화콘텐츠학과)
  • Received : 2014.07.04
  • Accepted : 2014.07.29
  • Published : 2014.08.20


Many of recent studies have suggested various positive outcomes of serious games. However, relatively little emphasis has been placed on the roles of user-centered factors from a psychological perspective. One of the main goals of serious games is the change of the user's perception and behavior towards a positive direction. To achieve this goal, psychological factors should be applied to the user's playing process in serious games. Inspired by construal-level theory(CLT), we propose a CLT applied model (CLT in process-outcome serious games model) considering psychological factors on the player's decision making. The model will be useful not only to game developers or designers but also to game researchers as a valuable tool in persuasion and learning for serious game users.


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