A Comparative analysis of cultural power as a soft power among national power

국력요소 중, 소프트파워로서의 문화경쟁력 비교분석 연구

  • Choi, Chang-Hyun (Dept. of Public Administration, Kwandong University) ;
  • Park, Jeong-Bae (Dept. of Public performance Management, Chungwoon University) ;
  • Kim, Jong-Geun (Dept. of Public Policy and IT, Seoul National University of Science & Technology)
  • 최창현 (관동대학교 행정학과) ;
  • 박정배 (청운대학교 공연기획경영학과) ;
  • 김종근 (서울과학기술대학교 IT정책대학원)
  • Received : 2014.04.20
  • Accepted : 2014.06.20
  • Published : 2014.06.28


In this study, we performed an empirical research on how cultural power affects soft power as one of the elements of National Power. To fully exert the force of cultural power, appropriate level of "resources for power" need to be disseminated into cultural elements. Utilization of these resources need to appropriately developed and produced in quality and quantity when needed. This activity should be ensured with "composite support competence"; which is the combination of support organizations and their potentials. Indicators of cultural power includes society favorability rating, cultural favorability rating, E&D industry competitiveness index, and T&T competitiveness index. According to analysis of cultural power by each country, cultural industry (E&D) competitiveness index and travel and tourism (T&T) competitiveness index shows relatively high correlation. This research aims to analyze the "cultural power as soft power" of South Korea, China and US, and how they are different and how their resources of power are represented in their E&D and T&T competitiveness.


Soft Power;Cultural Power;E&M Market Competitiveness;T&T Competitiveness


Supported by : 한국연구재단


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