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New Convergence Business Models by Applying Cloud Service to Medical Industry

클라우드 서비스의 의료산업 적용을 통한 새로운 융합 비즈니스 모델

  • Received : 2013.02.23
  • Accepted : 2013.04.20
  • Published : 2013.04.28

Abstract

Recently, the value of ICT-based medical devices, equipments, software and service development are is increased according to strengthening the convergence among ICT, medical technologies and services. This paper presents the new convergence business models by applying cloud service to medical industry. In order to develop the new convergence business models, we checked the validity and feasibility through analyzing the medical market environments such as medical data backup, medical regulation etc. and present the new convergence business models and the direction of commercial business models for customer acquisition, market expansion and competitiveness improvement. This study is to provide the guidelines for establishing the core capacity strengthening strategy and partnership cooperation strategy when we design a new convergence business models in various industrial fields.

Keywords

Cloud Service;Market Environment Analysis;Medical Information System;Business Type Analysis;Convergence Business Model