DOI QR코드

DOI QR Code

A Study on Effective Advertisement Offer System using Digital Information Display

DID(Digital Information Display)를 통한 효과적인 광고 제공시스템에 관한 연구

  • 강민식 (남서울대학교 산업경영공학과)
  • Received : 2013.02.19
  • Accepted : 2013.03.26
  • Published : 2013.03.31

Abstract

The advertisement using DID(Digital Information Display) has been a huge increase in many public spaces. Many company has been advertise their products through DID in recent. In this paper, we suggest more effective advertisement system on DID for advertisers. This system can provide a floating population, operation information and other useful informations for advertisement. The advertisers can choose and buy the advertisement that they want.

Acknowledgement

Supported by : 남서울대학교

References

  1. K. H. Lee and H. I. Cheng "Dynamic Textual Information Presenting Methods on Digital Displays", Journal of Korean Society of Design Science. Vol. 18, No. 4, pp. 45-52, 2009.
  2. S. K. Hwa , "A development of wide display for digital advertisement", In the Proceeding of the International Conference on Korean Society of Design Science, pp. 138-139, May 2010.
  3. http://www.moneytoday.co.kr, "반도체-디스플레이, '기술의 벽'어떻게 넘었나", 2012.10.
  4. Electronic newspaper (http://www.etnews.co.kr)"디스플레이 산업의 새로운 대안", 2012.7.
  5. http://www.dt.co.kr
  6. http://www.edaily.co.kr
  7. S. J. Oh and S. J. Moon , "Network remote controladvertisement system by using multimedia display". In the Proceeding of the 2009 Conference on Korean Society For Internet Information, pp. 449-452, May 2009.
  8. K. H. Lee (2005) Dynamic Textual Information Presentation Methods on Digital Displays for the elderly. In the Proceeding of the Conference on Korean Society of Design Society, pp. 48-49, October 2005
  9. C. S. Kim, M. S. Lee and C. H. Park (2012) Implementation of an App Scheduler for the Effective Display of Advertisement Contents on Android Platform. Journal of The Korea Contents Association, Vol. 12, No. 11, pp 20-29 https://doi.org/10.5392/JKCA.2012.12.11.020
  10. J. H. Park (2012) DID application plan research for distribution industry:Focus by daegu department store. Master Thesis, Yeungnam University, 2012
  11. D. K. Kang, J. G. Jhang, J. H. Roh, J. H. Jeung andY. H. Pan (2009) A Research of Smart Picture Concept design. In the Proceeding of The 23rd BCS conference on Human Computer Interaction (HCI), pp. 984-988
  12. K. H. Yim and J. H. Lee (2003) Optimizing Technique of Mobile Advertisement System ATPA. In the Proceeding of The 19th Conference on Korean Institute of Information Scientists and Engineers, pp. 1895-1898
  13. J. Lien, T. Kanade, C. Li, "Detection, tracking, and classification of action units in facial expression", J. of Robotics and Autonomous Systems, Vol. 31, No. 3, pp. 131-146, 2000. https://doi.org/10.1016/S0921-8890(99)00103-7

Cited by

  1. Android Electronic Bulletin Board Based on Plug-in Technique vol.12, pp.4, 2013, https://doi.org/10.9716/KITS.2013.12.449