The Effect of Eco Campus Students' Environmental Consciousness and Behaviors on Eco-tourism Participation Intention

에코캠퍼스 대학생의 환경의식과 행동이 에코투어리즘 참여의도에 미치는 영향

  • Park, Hee-Jung (Division of International Tourism, Silla University)
  • 박희정 (신라대학교 국제관광학과)
  • Received : 2013.11.18
  • Accepted : 2013.12.05
  • Published : 2013.12.31


This study examined the environmental consciousness and behaviors of University students for the Eco-campus and assessed the impact of environmental consciousness and behavior on the eco-tourism participation intention. Students of Eco-Campus Silla University in Busan were evaluated using purposive sampling. The data was analyzed using the SPSS program. The results of this study showed that they had an interest in environmental problems. In addition, the environmental consciousness and behavior factors affected the eco-tourism participation intention. These results suggest that more reinforced and improved environmental education should be offered by universities to reveal the importance of the environment.


Eco-Campus;Eco-Tourism;Environmental Consciousness;Environmental Behaviors


  1. G. M. Jung, "Green Action, Eco-Campus",, march, 26th, 2013.
  2. S. J. Son and Y. S. Nam, "Analysis of Domestic and Foreign Cases of Eco Campus", Journal of Korean Society of Environmental Education, pp.85-90, 2008.
  3. J. Y. Kim, "A Study on personal and environmental factors of problem solving competency of the first grade high school students in south korea", master at graduate of Ewha women's university, 2006.
  4. UNWTO, "Indicators for sustainable development for tourism destinations: A guide book, 2004.
  5. M. J. Jeon, "A study on the impact of the sense of rural environmental protection and training on sustainable rural tourism", Ph.D Dissertation at graduate of sungshin womans university.
  6. H. J. Park and H. J. Jang, "A study on the environmental consciousness and behaviors of university students of eco-campus", Journal of Cittaslow, vol. 5, pp.1-29, 2011.
  7. G. S. Baek, "National land policy for Actualization of ecological sustainability", Journal of Korean Society of Civil Engineering, Vol. 54, No.7, pp.26-32, 2006.
  8. J. Y. Kim, "Diagnosis of present condition Eco-Campus Movement", Environment & Life, Vol. 47, pp.168-178, 2006.
  9. Fujii, S., "Environmental concern, attitude toward Frugality and Ease of behaviors as determinants of pro-environmental behavior intention.", Journal of environmental psychology, Vol. 26, No. 4, pp.262-268, 2006. DOI:
  10. K. A. Hwang and J. U. Chun, "A Study on the Middle school student's consciousness and behaviors of the environmental problems", Korean Journal of Human Ecology, Vol. 7, No. 4, pp. 99-114, 2004.
  11. Dunlap and Jones, "Environmental concern: Conceptual and Measurement Issue", Handbook of Environmental Sociology, pp. 482-524, 2002.
  12. Schultz, Shiriver, Tabanico and Khazian, "Value and Their Relationship to Environmental Concern and Conservation", The Journal of Cross-culture Psychology, Vol. 36, No. 4, pp. 457-475, 2004. DOI:
  13. J. W. Cho, "A study on high school girl students' environmental conservation behavior", Master at graduate sookmyung women's university, 2000.
  14. Dunlap, Kent D. V.,Liere, G. M. and Robert E. J., "Measuring endorsement of the new ecological paradigm: A revised NEPscale", Journal of social issues, Vol. 56, No. 3, pp. 425-442, 2000. DOI:
  15. Y. O. Park, "A study on the policy of environmental education", Master of graduate of suwon university, 1995.
  16. S. R. Yang, "A study on the consciousness and behavior regarding environmental preservation of high school students", Masters of graduate of chonnam national university home economics education, 2002.
  17. S. J. Kim, "Fostering, sustainable ecotourism development", Korean Culture & Tourism Policy Institute, 2002.
  18. Y. S. Yoon and Y. L. Jang, "A study moderate effects of environmental education on the relationships among experience expectation, visit performance, and support of sustainable tourism", Journal of tourism management research, Vol. 16, No. 3, pp. 253-270, 2012.
  19. Nelson. S., "Definitions of ecotourism and Australian experience", Korean National Commission for UNESCO.
  20. Stronza, A., "The economic promise of ecotourism for conservation", Journal of Ecotourism, Vol. 1, No. 6, pp. 210-230, 2007.
  21. Y. L. Jang, "Development of sustainable Eco-tourism evaluation models and indicators- Focusing on the specialist of eco-tourism by AHP analysis-", Tourism Research, Vol. 27, No. 2, pp. 455-475, 2012.
  22. C. H. Moon, "A study on determinants of the ecotourist's satisfaction with Geumgang Birdwatching Destination", Vol. 23, No. 5, pp. 460-470, 2009.