A Study on Business Relative Ranking Valuation of Technology using Business Composite Index

사업성 종합지수를 이용한 기술의 사업성 상대등급 평가에 관한 연구

  • 성웅현 (한신대학교 정보과학대학 정보통계학과)
  • Received : 2005.08.12
  • Accepted : 2005.10.13
  • Published : 2005.12.01

Abstract

The future will see all industries become technology-driven in the competitive global market place. Firms with deep technological roots and innovation strategies have some advantages. Business valuation of technology is critical to the future of firm's business. In this situation widely used scoring valuation is not enough to evaluate relative business competitiveness associated with technology and to assign its relative ranking category. Therefore, a more useful and comprehensive new valuation approach, which is called business composite index, is needed to complement and to enhance the existing scoring valuation approach. In this research, statistical factor analysis is applied to determine the common factors and to estimate associated weights. And business composite index, which is a kind of weighted scoring method, is derived based on the results of factor analysis. This research shows that business composite index is considered very useful to measure the business relative strength of individual technology and also to assign its relative ranking category instead of absolute ranking based on scoring valuation approach.