Diffusion of Innovations for Bio-technology Ventures

생명공학 혁신의 시장확산 -Venture 기업을 중심으로-

  • 이규현 (한남대학교 경상대학 경영학부)
  • Published : 2001.12.01

Abstract

This paper begins with investigation of the race to unlock human DNA, and investigates the emergent areas of bio-technological innovations. This paper draws upon basic ideas from the research traditions of the diffusion of innovations in the competitive situations. To achieve the succesful diffusion of bio-technological innovations, following issues are suggested; clusters, alliances competence, core competence, consumer resistance, chasm phenomena, qualitative research, social network, and cross-culture. The better understanding of the diffusion of bio-tech innovations with empirical studies can complement research on the diffusion of bio-technological innovations and help in the development of a universal model for diffusion of high technological innovations.

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