A Study on the Utilization of the Internet Based Electronic Commerce

인터넷을 이용한 전자상거래 활용에 관한 연구

  • 정기호 ;
  • 손종호 ;
  • 오지환
  • Published : 1998.06.01

Abstract

The Internet is one of the most noticeable things in the information wave, which is spreading in the whole society. At first, the Internet was mainly used to exchange the information between organizations like universities, institutions and companies, but recently it is widely used as the method for the commerce. Therefore the Internet is recognized as a new strategic tool for the business and electronic commerce(EC) supported by the Internet has become a new type of business in the cyber space. This study is to know the current situation of EC by investigating the effect of the Internet compared with the cost. For this purpose we surveyed 162 Korean companies and analyzed the questionaries collected from them. As a result of the analysis it is shown that the Internet is useful for improving the efficiency of business and advertising the company.

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